Innocean India Launches Its Artificial Intelligence (AI) Lab, Innolabs
Innocean India, a leading name in the advertising industry, announced the launch of its cutting-edge Artificial Intelligence (AI) labs, Innolabs. With its cutting-edge solutions that leverage the power of artificial intelligence and modern technology, this exciting project is poised to completely transform the advertising industry.
Innocean India has made history by revealing its first significant project from Innolabs: a text-to-image AI model. This model is intended to produce final images that feature the new Hyundai CRETA in fantastical settings created especially for their prestigious client, Hyundai Motor India Limited (HMIL).
Innolabs – a state-of-the-art AI hub
Innolabs, a creative and technological hub, is committed to discovering artificial intelligence’s vast potential in the advertising industry. The lab is dedicated to pushing the envelope of creativity, improving user experience, and providing clients with state-of-the-art solutions.
Innocean’s AI-powered project for HMIL
Innolabs’ flagship project represents a major turning point in the agency’s efforts to redefine the field of digital advertising. With its seamless integration of technology and design, the AI-powered wallpaper website for HMIL provides users with an engaging and interactive experience. The website presents the recently released Hyundai CRETA in an artificial intelligence setting that is generated by user input. Customers can spread the campaign’s reach and promote Hyundai’s brand message by simply downloading and sharing their favorite wallpapers on social media.
This strategic move reflects Innocean India’s commitment to leading the industry and providing clients with unrivaled value. The agency is excited to share more innovative projects from Innolabs soon, in addition to other projects like ImpactHub and InnoData.
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Here’s what they said
Mr. Santosh Kumar, COO at Innocean India, expressed enthusiasm about the launch of Innolabs and its inaugural project, stating,
“Innolabs is a testament to our commitment to AI & tech led innovation and excellence in advertising and the first step towards the vision of Innocean 2.0. The AI wallpaper website for Hyundai is just the beginning of what we envision for the future of advertising. By seamlessly blending creativity with technology, we aim to elevate brand experiences and leave a lasting impression on our customers.”
Mr. Jaden, MD & CEO of Innocean India, added,
“I am excited to announce our advertising agency’s unwavering commitment to pioneering technological advancement and adopting an AI-first approach. With innovation at our core, we’re poised to redefine industry standards and deliver unparalleled results for our clients in India and globe.”
Mr. Virat Khullar, Head of Marketing HMIL, also congratulated Innocean on the launch of Innolabs commenting,
“It’s inspiring to see Innocean India’s dedication to innovation with Innocean 2.0. The ultimatecreta.ai website for HMIL shows their commitment to blending creativity with technology, setting a new standard for brand experiences. Their vision for the future of advertising is bold and exciting, and I’m sure it will impress our customers too. I applaud their initiative and look forward to more advanced AI-led marketing projects from Innocean soon.”
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