Technology

web version, web, snaps, multimedia messaging, messaging platform, Snapchat, snapchat link, screen record, use snapchat, iphone app, snapchat app, snapchat story, screenshot on, social media, screen sharing, technology, web platform, new feature, social media platform, Zoom, Microsoft teams, communication, privacy issues, PC, third party programs, third party, online, website, internet, marketers, marketing

Snapchat Introduces Screen Sharing Feature For its Web Users

September 14, 2023by Netra

Lightbox, mark giblin, programmatic, advertising, lightbox tv, CTV advertising, cutting-edge, technology, TV planning, analytics, marketing, CTV campaigns, CTV planning, analytics platform, streaming platforms, activating CTV, product launch, campaign activation, campaign management, TV landscape, multiple platforms, Total TV Solution, advertising, advertisers, target audiences, data-driven insights, BVOD, AVOD, FAST, inventory, YouTube, performance reporting

LightBoxTV Extends Range with Total TV Solution for CTV Campaigns

September 7, 2023by Netra

vs facebook ads, pmax, performance campaigns, performance max, ads audience targeting, audience targeting, ads targeting, dynamic search ads, dsa, search advertising, digital marketing, google, google ads, tracking, negative keywords, negative url, URL, url contains, url contains targeting, targeting tool, audience segments, ad specs, advertising, advertisers, keyword search, keywords, ad campaign, campaign targeting, token, bidding, budget, ad optimization, cross channel advertising, multichannel advertising, AI, Google Network, automation, ML, machine learning, artificial intelligence

Google Boosts Performance Max with URL Contains Targeting Tool

September 6, 2023by Netra

Meta’s Horizon Worlds Expand to Mobile & Web Via Closed Beta Test

August 30, 2023by Netra

Omnicom and Criteo Unveil First-Of-Its-Kind Retail Insights Alliance

August 28, 2023by Netra

Carbon footprint, carbon emissions, groupm, carbon calculator, seenthis, digital marketing, holding company, wpp, new business, decarbonization, decarbonization framework, media agency, sustainability, media decarbonization, advertising, commercial, B2B media, consumer media, corporate responsibility, innovation, technology

GroupM Bolsters Media Decarbonization with SeenThis Partnership

August 25, 2023by Netra

Interview Experts

1 / 10

Which of the following is NOT a type of content marketing

Image

OneNote

Blog Post

2 / 10

Online advertising uses

Both

Internet

World Wide Web

3 / 10

Which of these is NOT a type of advertising?

Marine

Programmatic

Aerial

4 / 10

Which of these is not a chatbot?

BARD

Dreams

Ernie

5 / 10

______ is the oldest form of advertising

social media

6 / 10

_______, the tech giant is leading the Artificial Intelligence landscape

Microsoft

Apple Tests Generative AI, A Potential Rival To ChatGPT Emerges

July 20, 2023

Apple is ready to take a big leap into generative AI. The iPhone developer is working to offer artificial intelligence...

Microsoft, Meta, AI, artificial intelligence, technology, partnership, media, Llama 2, azure, azure AI, large language models, machine learning, generative AI, digital transformation

Microsoft and Meta Deepen Partnership to Boost AI Capabilities with New Gen Llama

July 19, 2023

Microsoft and Meta, formerly Facebook Inc., have announced the launch of their next generation of large language models...

AI, artificial intelligence, Microsoft, cloud services, KPMG, professional services

KPMG-Microsoft Amplify Partnership To Unlock New AI Possibilities

July 17, 2023

Microsoft and KPMG have agreed to advance their coalition for mutual benefit. Both major industry players have agreed to...

FTC Issues Notice to OpenAI over ChatGPT’s Privacy Data Breach

July 14, 2023

ChatGPT’s image looks rocky as its parent company, OpenAI, comes under scrutiny from the Federal Trade Commission. The...

google. google bard, AI, artificial intelligence, chatbot, Arabic, language, technology

Google Breaks Regional Barriers by Unveiling Arabic BARD

July 14, 2023

Google has introduced Arabic language in its AI generative platform BARD, along with 39 other languages. Unlike BARD’s...

xai, artificial intelligence, Elon musk, open ai, chatbot, AI, chatgpt, bard, google

Elon Musk Ventures into The AI Frontier With xAI

July 13, 2023

Billionaire entrepreneur, Elon Musk, has entered the AI market with the launch of his much-awaited artificial intelligence...

Saudi Aramco and Samsung Partner for 5G Ecosystem

March 27, 2023

Saudi Aramco has announced a partnership with Samsung Electronics, a leading Korean conglomerate, to establish a localized...

Lemma and Maxamtech partner to offer real-world DOOH clients Metaverse Billboards

February 17, 2023

Lemma has partnered with Maxamtech to introduce metaverse billboards to real-world digital out-of-home (DOOH) clients,...

The Trade Desk Makes It Easier To Activate First-Party Data, Releases ‘Galileo’ At CES

January 6, 2023

The Trade Desk announces new all-in-one CRM data solution Galileo at Consumer Electronics Show (CES). It aims to make it...

Nielsen Announces Nielsen One Ads For Cross-Screen Measurement

January 5, 2023

Nielsen announced that Nielsen ONE Ads, phase one of its cross-screen measurement platform, Nielsen One. It will initially...

Amazon Enters Gaming Market In India With Prime Gaming

December 27, 2022

Amazon quietly rolled out its most popular gaming service ‘Prime Gaming’ in India. It has been available in other...

Amazon Announces AWS Clean Rooms To Boost Adtech Growth

December 7, 2022

AWS launched a new service that will help customers and their partners inside an advertising or marketing organization...

Snapchat Introduces Screen Sharing Feature For its Web Users

LightBoxTV Extends Range with Total TV Solution for CTV Campaigns

Google Boosts Performance Max with URL Contains Targeting Tool

Meta’s Horizon Worlds Expand to Mobile & Web Via Closed Beta Test

Omnicom and Criteo Unveil First-Of-Its-Kind Retail Insights Alliance

GroupM Bolsters Media Decarbonization with SeenThis Partnership

Interview Experts

The Adtech Landscape in 2023

The Journey From Deterministic To Probabilistic Marketing

Leader Talks: Mutate Or Perish, Says Vikram Dhar, CEO, DMT Media From His 30 Years Of Advertising Experience

Exit Lockdown. Enter Reality – What Comes Next?

On His Hustle As An AdTech Entrepreneur, Industry Insights, And More: Interview With Digitalks Founder, Mohit Jain

The 5 Digital Advertising Trends That Matter in 2020.