First Digital Advertising Agency ‘Advert on Click’ Launched In The Middle East
In its first phase of rollout, OMNES Technologies now offers the marketing, sale, and booking of advertising spaces in all Arab countries through its digital platform ‘Advert on Click’. A gradual expansion will follow the initial launch.
In the past year, Advert...
A Look Ahead: Convergence Of Linear TV And Digital TV Advertising
Digital and Linear TV advertising – two culturally and technologically distinct ecosystems – are merging to increase the effectiveness of marketing to consumers.
The shift from traditional linear television to connected television (CTV) and video-on-demand options...
The Ultimate A-Z Glossary Of Digital Advertising: Part 2
This is Part 2 of the digital advertising glossary series. In Part 1, we decoded many new terms (that people just throw like a football at meetings) which will help you to speed on all things digital advertising.
Continuing Part 2 of the digital advertising glossary series,...
The Ultimate A-Z Glossary Of Digital Advertising!
We all know our ABCs, right?
But when it comes to understanding the complicated advertising jargon used by digital marketers, it is mindboggling. They randomly throw words, assuming we know it all.
The question remains for those who are new to the field or whose specialized...
The New World Of TikTok Marketing, Everything You Need To Know!
What is TikTok in three words?
Real. Short. Videos. And, real short videos.
The video-sharing platform has taken the digital world by storm with its immensely growing popularity. The app recently passed 1 billion users. TikTok has solidified itself into one of the social...
TikTok : A Digital Ecosystem For Content Creators To Earn Extra Income!
TikTok’s capacity to make songs go viral has music marketers and record companies enthralled. They frequently pay influencers to incorporate a tune in their videos in the hopes of it becoming popular. On an app that is still in the early stages of adding monetization...
Dmexco Decides To Go Digital Again In 2021
For the second consecutive year, Dmexco has decided to hold its conference digitally. The conference will be held digitally in Cologne, Germany. It is speculated to be one of the biggest yearly ad tech conferences. According to the sources, the event organizers wanted to hold...
Amazon Is Creating Ripples In The Digital Market With The Announcement Of Its Identifier.
Discarding the third-party cookie by Google is the hot topic of discussion in the technology market. By this move, Google is trying to benefit its publisher services and DSP. However, this has created a void in the market, and Amazon is all set to fill this void.To...
26% FDI Extension Provided To The Digital Media By The Union Cabinet
FDI stands for Foreign Direct Investment. Under this, the companies are independent to raise investment via through foreign channels. Earlier, this facility was only available to the print media, and only they were authorized for the FDI.
The step is considered to be bold and...
Ways To Improve Your LinkedIn Marketing Strategy
LinkedIn has proven itself to be a crucial tool to develop the circumference of your professional circle and widen the scope of your business and connect with like-minded people. It even helps you to learn from real successful people from a variety of industries, who are...