PhonePe’s Indus Appstore Partners with Leading Game Developers
India’s very own Android-based mobile app store, PhonePe’s Indus Appstore, has revolutionized gaming for users nationwide. It has announced the onboarding of top game developers. Dream11, Taj Rummy, MPL, Rummy Passion, RummyCulture, RummyTime, Junglee Rummy,...
Havas ME’s Alejandro Fischer: Shaping Advertising’s Landscape with Tech Brilliance
In the ever-evolving landscape of media and advertising, we bring you an exclusive interview with Alejandro Fischer, the visionary Senior Vice President of Strategy and Product Innovation at Havas Middle East. With 13 years of industry expertise, he takes us on a journey...
Nazara Technologies announces Nazara Publishing, its game publishing arm
Gaming and sports media company Nazara Technologies has launched Nazara Publishing, a new division dedicated to game publishing. Its goal is to release high-caliber games for the Indian and global markets. Nazara intends to work with multiple Indian and international...
SRMG, Warner Bros. Discovery Launch Free-to-View Arabic Language Platform
Asharq Discovery, a new free-to-view Arabic language infotainment platform, has been unveiled by SRMG, the largest integrated media group from the MENA region, in collaboration with Warner Bros. Discovery. The platform began operations in Riyadh, Saudi Arabia. Asharq...
AdInMo and Fintech ZBD Partner to Bring Bitcoin Rewards to Gamers
AdInmo recently launched a technical partnership with ZBD, a well-known fintech business that gives developers and gamers quick Bitcoin rewards. Both players and mobile game producers will benefit from the partnership’s opening up of an intriguing novel universe of...
VeraViews – Alkimi Join Forces to Revolutionize Digital Advertising
VeraViews and Alkimi Exchanges, two industry leaders in the blockchain-based advertising space, have announced a new collaborative effort. VeraViews is an open ledger platform that uses the patented “Proof of View” (PoV) fraud identification technology....
Netflix Removes Password Sharing, What’s It Say For Subscribers?
Following several months of deadlock, Netflix has finally announced the addition of 5.8 million new subscribers in the second quarter. The streaming service now boasts 1.17 million paying members in the US alone, out of a total of 238.4 million users worldwide. These updates...
True Gamers invests $13.5 million in the UAE Gaming Scene
Image Credit: Hypernia
True Gamers, a Moscow-based leading eSports company is geared up to completely reform the cyber games landscape in the MENA region. They plan to launch a series of first-of-its-kind projects to establish a network of gaming lounges across the region....
Google Breaks Regional Barriers by Unveiling Arabic BARD
Google has introduced Arabic language in its AI generative platform BARD, along with 39 other languages. Unlike BARD’s initial launch in May, which was only in English, Google has further taken a leap towards inclusivity. Their objective is to make it available in multiple...
Game On: iion and MMPWW Join Forces to Revolutionize Gaming in the UAE and Middle East
Global gaming advertising leader iion and one of the region’s leading ad tech providers, MMP World Wide (MMPWW), announce a transformative partnership to reshape gaming experiences in the Middle East and North Africa (MENA) region.
The collaboration aims to unlock...
