TikTok’s Double Delight: Creative Assistant and Ad-Free Subscription
TikTok has unveiled two new updates – Creative Assistant and an ad-free subscription tier.
TikTok Creative Assistant
The new Creative Assistant virtual helper, powered by AI, is intended to support entrepreneurs and artists. Utilizing the platform’s vast archive of...
Roku and Spotify Collaborate to Introduce Video Ads To Roku App
Spotify’s app on Roku will now feature video ads thanks to cooperation between Roku and Spotify. In the US, Canada, and Mexico, Roku is the most popular TV streaming service. The cooperation between Spotify and Roku, which dates back over a decade, and the launch of the...
LG Ad Solutions and Affinity Solutions Redefine CTV Ad Targeting and Measurement
With novel closed-loop CTV targeting and measurement technologies, LG Ad Solutions and Affinity Solutions have formed a fresh relationship. While Affinity Solutions is the top provider of consumer purchasing information, LG Ad Solutions is a world leader in connected TV (CTV)...
OpenX Launches ConteX: A Flexible, Contextual Advertising Marketplace
OpenX Technologies Inc., one of the top omnichannel supply-side platforms in the world, announced the debut of ConteX. Within the SSP, is an OpenX marketplace. It gives companies and agencies the ability to use both pre-made and custom premium contextual advertising solutions...
Shopify Audiences Expands Ad Targeting Capabilities with New Integrations
Shopify Audiences, Shopify’s ad tech integration offering revealed a new ad targeting capability. Additionally, it increased the number of its partners. Initially, Shopify Audiences debuted with just Google and Meta. Later on, Pinterest was included in the mix. Recently,...
